KUHADA Digital Agency.

info@kuhada.com
091 501 2622

SEO optimizacija web stranica su POSTUPCI u kojima određenim TEHNIKAMA poboljšavamo, OPTIMIZIRAMO Vašu poziciju na tražilicama, prvenstveno na Google-u.

SEO optimizacija – dugoročnije popravlja pozicije na Google tražilici i donosi povećani broj upita klijenata.

Optimizacija web stranica radi se primarno za korisnika, klijenta, a sekundarno za Google prema njegovim smjernicama.
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Great MAINTENANCE by a small team.

TEHNIČKO ODRŽAVANJE WEB STRANICE.

Kao što ime sugerira, on-page SEO, također poznat kao on-site SEO je SEO aktivnost koja se provodi izravno na samoj web stranici ili web sjedištu. Uključuje optimizaciju čimbenika rangiranja na on-site kao što su meta opisi, ključne riječi, meta naslovi, fotografija, naslovi i drugo.

Što je potrebno za uspješan on-site SEO, ukratko navodimo glavne aktivnosti:

SEO istraživanje ključnih riječi.

Istraživanje ključnih riječi pomaže vam da točno znate što vaši klijenti i potencijalni kupci traže na Googleu.

Kako provodimo relevantno istraživanje ključnih riječi? Nije baš jednostavno. Međutim, osnovna strategija je tražiti jednostavnu riječ ili frazu relevantnu za vašu branšu i vidjeti što će Google smisliti.

  • Koristimo specijalne alate
  • Istražujemo rezultate
  • Slušamo klijenta koje su mu ključne riječi značajne
  • Stvaramo pretpostavku za kvalitetan SEO sadržaj

Kvalitetan SEO sadržaj.

Jedna stvar koju većina vlasnika web stranica i tvrtki ne razumije je da što više korisnika želi ostati na vašoj web stranici, veće su vaše šanse za bolje rangiranje.
To je zato što Google smatra važnijom onu stranicu koja ispunjava očekivanja korisnika, koju posjetitelji duže čitaju, jer nalaze na njoj odgovore na svoje potrebe.

  • Minimalno 600 riječi do 2000
  • Sadržaj pišemo za korisnike, vaše klijente
  • Sadržaj koji daje odgovore, nije samo "pusta reklama"
  • Sadržaj u kojem čitatelj uživa, "pitak"
  • Čitatelji se lakše snalaze na formatiranom sadržaju
  • Ne pravimo velike blokove, ističemo segmente

SEO optimizacija metapodataka.

Metapodaci su ono što Google obavještava o tome što vaša web stranica ili podstranica sadrži. Možemo reći, vaši metapodaci značajan su pokazatelj koje ključne riječi su vam važne.

Metapodaci mogu se podijeliti u dva tipa, a to su meta opisi i meta naslovi ili naslovi podstranica.

  • Dodavanje meta naslova
  • Dodavanje meta opisa
  • Dodavanje ključnih riječi u meta opis i naslov
  • Dodavanje ALT-ova fotografija...

We’re Ready to Bring Bigger
& Stronger Projects

CONNECTED . SERVICES

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Spremni smo za SEO optimizaciju!
Ako ste i vi?

Web FAQ

  • 1. How does the website redesign process work?
    Your project will start off with Kick-Off meeting. This is where you meet your Account Manager, Content Director, and Designer(s). At this meeting, you’ll talk through the scope of work, goals, and have an in-depth design discussion. After the Kick-Off meeting your Designer will begin work - either a logo, mood board or homepage. From there, we will work through the design of the site before gathering content. Our Content Director will guide you through the content gathering process based off of your designs. Next, we’ll conduct an SEO Audit and go through the results with your team. After 80% of your content is gathered and designs are approved, we’ll begin development. Once your site is developed, we will train your team on how to update your new website! After you’ve been trained, we will set a launch window for your website. After launch, we’ll work with you to optimize your digital marketing strategy and grow your business.
  • 2. How much does a website cost?
    Throughout your relationship with your Digital Strategist, they are constantly gathering information about your project to provide the most accurate estimate for your project. The cost depends on the amount of time used to design and custom develop your project. We offer business-specific products to help keep the cost as minimal as possible, but custom design and/or development work is billed accordingly. We’re happy to figure out the best plan to make your website work for you!
  • 3. What will my website be built on?
    We build all of our websites on a Content Management System, also known as a CMS. This allows you to make updates to your site without having to know any sort of coding language. Depending on your business needs, we will make a recommendation for what will fit your needs best. Most of our clients tend to have websites built on FusionCMS because it’s a powerful yet extremely easy to use platform for our users. It ties in with many eCommerce systems as well to give you a full marketing platform. You can read more about it here.
  • 4. Do I have to be in Seattle to work with you?
    While we love working with local businesses, we actually work with businesses all over the country and are happy to accommodate. Our team is happy to hop on conference calls, video chats, and do screen shares throughout the process so that we can interface with your team the best we can.
  • 5. How soon can my website launch?
    Your launch date will depend on the complexity of your website. Our usual turnaround is between 3-6 months, depending on our client’s ability to provide feedback, content, and the overall complexity of the build. If you have a specific launch date in mind, your Account Manager will be happy to work with you in setting up a timeline to achieve it.
  • 6. Will my website be set-up for SEO?
    All of our sites are built with best practices and without bloated code, optimizing it for Search Engines. We also like to include SEO Audits in all of our website projects. An SEO Audit consists of looking at your current keywords, SEO, and PPC strategy and seeing where you can improve based on traffic and content quality. The audit provides a plethora of information as well as installation onto your website and recommendations for strategy moving forward.
  • 1. Will I have a main point of contact for my project?
    Every project is assigned an Account Manager. Account Managers are assigned based on both experience and bandwidth, making sure you are getting the best possible experience. While you’ll be working with Designers, our Content Director, Marketing Strategists, Developers, and maybe even more, your Account Manager will always be there to be your main point of contact. The Account Managers job is to act as a liaison between your team and ours while making sure communication of timeline, next steps, and more is clear. They are always happy to answer any questions you may have throughout the process.
  • 2. Can efelle creative provide graphics that are relevant to my business?
    Yes! efelle creative can use a combination of stock photography and images/graphics that relate to your business or industry to help create a professional design for your website. We’re also happy to provide creative direction and contact information for some amazing photographers.
  • 3. How will I know when “x” is due?
    At the start of your project, your Account Manager will create a timeline for your project based on your goal launch and create milestones for each item. As time progresses, they will send reminders to your team, as well as adjust the timeline as needed.
  • 4. Can someone help me write content?
    If you find yourself having difficulty writing your own content, we’re happy to put you in touch with a content strategist or copywriter. You can have someone help you for your entire site, or just a few pages - we’re happy to be flexible.
  • 5. Why do you require 80% of content before going into development?
    Your content is a crucial part of your site, so having it ready before development helps our team better optimize and build your site around the content that will be there. Content is often the biggest bottleneck, so we like to be proactive in getting a majority of the content in place before we begin the final steps in the process.
  • 6. My designs are approved, why don’t I have a demo site yet?
    Once your designs are approved, we wait for the 80% of the content (as we mentioned above) and then begin development. We have to begin building out the infrastructure first which is not necessarily visible. Similar to building a house, once you have approved designs, you must prepare the construction site, pour the foundation, and start framing the house. We do share a demo site once your website is almost finished so you can begin UA testing, training, and checking out your site.